Ever since data has existed, every advertiser or business owner has used it to target the most relevant audiences with their TV commercials, online & offline banners. Now thanks to Social Media, especially Facebook & Instagram advertising, there is more customer data for available about...
After all the changes and ups and downs that Social Media Platforms have been through in 2018, we expect that in 2019 there will be lots of challenges for marketers who advertise on them. There is a lot to say but I will summarize a...
Lead Ads are the best solution to gather potential customers across LinkedIn. Lead ads offer prospects the possibility to express their interest in a service, product or event by filling out a form. The form will be completed with the requested information and then it...
How can you reach new audiences on Facebook? How can you optimize your campaigns in order to drive better results? Well, we decided to uncover some of the new features that Facebook offers us, solutions that you could use for testing and boosting your campaigns. 1....
Facebook Advertising is arguably the second biggest online advertising platform behind Google. With the use of Facebook’s accurate and extensive data resources, you can reach your target audience and convert them at a sustainable CPA. Take a look at some the key reason why your business...
Google Ads Keyword Planner Budgets: For those of you who are familiar with using the Google Ads (formerly AdWords) keyword planner tool. You may have noticed that the ability to add a daily budget to the keyword Performance forecast is now missing from within the new...
Trying to sell your products online can be incredibly easy or incredibly difficult, depending on your knowledge of what needs to be done. Online advertising, while cheaper than conventional advertising, is still not a cheap commodity in itself and a good seller should be aware...