The iOS14 Update “Apple has announced changes with the iOS 14 update that will impact how Facebook receives and processes events from tools like the Facebook SDK and Facebook pixel. Facebook has replaced the existing account attribution window with a new ad set attribution setting that...
Everybody knows how frustrating it is to look at Facebook Ads Manager and see that your Ads are not delivering. Especially if you’ve spent time with the creatives and ad copy, making sure you’re targeting the right people and you’re still not seeing enough leads,...
The Tag Manager allows people to quickly and easily update tracking codes and related code fragments collectively known as "tags" on their website. Once the Tag Manager web snippet has been added, marketers can configure and deploy their tag configurations from a web-based user interface...
Ever since data has existed, every advertiser or business owner has used it to target the most relevant audiences with their TV commercials, online & offline banners. Now thanks to Social Media, especially Facebook & Instagram advertising, there is more customer data for available about...
After all the changes and ups and downs that Social Media Platforms have been through in 2018, we expect that in 2019 there will be lots of challenges for marketers who advertise on them. There is a lot to say but I will summarize a...
Lead Ads are the best solution to gather potential customers across LinkedIn. Lead ads offer prospects the possibility to express their interest in a service, product or event by filling out a form. The form will be completed with the requested information and then it...
How can you reach new audiences on Facebook? How can you optimize your campaigns in order to drive better results? Well, we decided to uncover some of the new features that Facebook offers us, solutions that you could use for testing and boosting your campaigns. 1....